EAEP welcomes Olo-Apteekki as Finland’s first e-pharmacy member

Brussels, 16 October 2025 – The European Association of E-Pharmacies (EAEP) is pleased to welcome Olo-Apteekki, one of Finland’s foremost online pharmacies, into its European network. With this new membership, EAEP further strengthens its presence in the Nordic region and continues to bring together leading digital pharmacy players across Europe, expanding its footprint to 24 European markets and 38 members.

Olo-Apteekki, the fastest growing privately-owned online pharmacy in Finland, offers both prescription (Rx) and over-the-counter (OTC) medicines, as well as a wide range of health, wellness, and personal care products to patients across the country. Founded with the ambition to make pharmacy services more accessible and patient-centric, the e-pharmacy combines the reliability of traditional pharmaceutical expertise with the convenience of digital technology.

Affordability and fast delivery are cornerstones of the pharmacy’s operations. Thanks to efficient logistics and a streamlined digital platform, Olo-Apteekki ensures that patients, even in remote areas, can access high-quality pharmacy services quickly and safely. The pharmacy’s commitment to professional service and customer satisfaction has positioned it as a trusted digital healthcare provider within Finland’s advanced e-health ecosystem.

Joining the EAEP marks an important step in Olo-Apteekki’s journey to engage more actively at the European level. With Olo-Apteekki’s memberhsip, the EAEP further strengthens its footprint with a view to showcasing the positive contribution of e-pharmacies in ensuring availability, accessibility, and affordability of medicines and health services in Europe.

Kenneth Forssell, Pharmacist and owner of Olo-Apteekki, says: “We are excited to join EAEP and contribute Finland’s experience in digital health to the European stage. Olo-Apteekki was founded with the vision of making reliable pharmacy services accessible online. Through the EAEP, we aim to collaborate on securing high standards of transparency, trust, and innovation in e-pharmacy across Europe, as well as contribute to advancing the growth of the sector.”

If you would like further information on how to become a member of the EAEP, and the advantages of membership, please visit our website.

Profile: The European Association of E-Pharmacies (EAEP) represents the voice of e-pharmacies on the European continent. The EAEP promotes its interests mainly with political stakeholders, regional and business actors, with the ultimate aim to improve the health of Europe’s citizens and strengthen the European healthcare system. E-pharmacies have digitalised the classical pharmacy, and therefore act at the crossroads of digitalisation, healthcare, e-commerce and sustainability. As pioneers in providing digital solutions and our innovative and secure processes in dealing with health data, offering medicinal products and digital healthcare service while complying with national and EU law, the EAEP members continuously seek for ways to enhance the quality, safety and efficiency of healthcare for Europeans.